Sounds twee but it’s so true. For the past few weeks my translation work has been centred around certificates.
Translating marriage certificates and birth certificates, mainly. Of course, births and
marriages are pretty easy to be happy about, and actually, being happy and nice is probably the best business advice I have.
Most of my clients for whom I translate certificates and other official documentation are repeat clients. I don’t have a strategy or sales technique for “closing”, I’m just a nice human
And that’s my advice for anyone, whether you’re looking for a translator or interpreter – don’t underestimate the power of human connection.
When you trust someone with your documentation, look for someone whom you can rely on and get along with – a good relationship goes a long way towards a happy result.